Building and Enabling Social Enterprise Capability is an online workshop series delivered in partnership with Banyule City Council.

Consisting of two workshops, we cover a variety of key themes aimed at emerging and early-stage enterprises.

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Workshop 1: Articulating a Compelling Value Proposition for your Social Enterprise

Articulating a Compelling Value Proposition for your Social Enterprise is a hands-on workshop designed to help you clearly identify, define and communicate the impact of your business by identifying your unique value proposition. 

Led by an experienced entrepreneur who has successfully built an impact-driven enterprise, this session will equip you with practical tools such as the VP canvas, actionable takeaways, and expert tips to understand your customers' needs and refine your messaging. You'll also have the opportunity to ask questions and gain real-world insights to strengthen your social enterprise’s positioning. 

Facilitator: Ben Sandhu

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Workshop 2: Marketing Fundamentals and Impact Storytelling

Marketing Fundamentals & Impact Storytelling is a must-attend workshop for social enterprises and mission-driven businesses looking to amplify their reach and communicate their impact effectively. Led by a marketing expert Dr. Jon Hewitt, this session will break down essential marketing strategies and show you how to craft compelling stories that resonate with your audience. You'll gain practical tools and actionable insights, to strengthen your brand and connect with customers, investors, and partners. Plus, there will be time for Q&A, so you can get tailored advice.

Facilitator: Dr. Jon Hewitt